Professionals

    관련 업무분야
    관련 업무사례
    • Fair Trade
      공정위 대리해 대웅제약 제기 시정명령 취소 소송에서 최종 승소 확정 판결
      2024-07-08
    HongSeok, Bok Senior Associate

    hsbok@jieumlaw.com

    소개
    Bok Hongseok previously served as a Research Fellow in the Market Research Department and Director of the Fair Trade Research Center at the Korea Fair Trade Mediation Agency (KFTMA).

    During his tenure at KFTMA, he successfully conducted research on fair trade systems and policies, market and industry analysis, and operations for programs such as the Compliance Program (CP) Rating Committee (serving as evaluation secretary and performing evaluation-related tasks). He also managed consulting projects for competition impact assessments and research assignments commissioned by the Korea Fair Trade Commission (KFTC), contributing significantly to the development of fair trade systems, for which he was awarded the KFTC Chairperson's Commendation.
    He has published numerous academic papers on fair trade in prestigious journals, such as Law and Economics Review and Review of Industrial Organization Studies. Notably, his 2012 paper in Review of Industrial Organization Studies was recognized for its academic excellence and awarded the Chun Dang Academic Award (Best Paper Award of the Year) by the Korea Industrial Organization Society.

    From April 2016 to January 2023, he worked at the Economic Analysis Division of the KFTC, where he conducted economic analyses for major M&A cases, including the Korean Air-Asiana merger, Baemin-Yogiyo merger, and KT Skylife-Hyundai HCN merger. Additionally, he supported economic analyses for significant fair trade cases, such as Google’s abuse of market dominance in the OS market, collusion in labor rates within the imported car repair market, and unfair support activities among affiliated companies in conglomerate groups. For his contributions, he was named "Fair Trade Official of the Year" in 2021 and received a total of five Ministerial Awards during his time at the KFTC.

    He has also delivered numerous lectures and participated in discussions on topics such as compliance programs and economic analysis for fair trade at workshops, forums, seminars, and academic conferences hosted by related organizations.
    학력 및 경력사항
    • 2021 "Fair Trade Official of the Year"
    • KFTC Chairperson's Commendation (Contribution to the Development of Fair Trade Systems)
    • Five KFTC Ministerial Awards (Contributions to Case Processing)
    • 7th Chun Dang Academic Award (2012 Best Paper Award, Korea Industrial Organization Society)
    • 2008 Outstanding Research Award, Seoul National University Graduate School of Public Administration

    Master’s and Doctorate in Public Administration, Seoul National University Graduate School of Public Administration
    • Specializations: Broadcasting and Telecommunications Policy, Fair Trade Policy, Econometric Analysis, Industrial Organization
    • Former Director, Fair Trade Research Center, Korea Fair Trade Mediation Agency (KFTMA)
    • Former Acting Head, Economic Analysis Division, KFTC
    • Former Administrative Officer (Specialist), Economic Analysis Division, KFTC
    • Passed the 2015 Civil Service Examination for Experienced Professionals (Grade 5)
    • Former Secretary, Compliance Program (CP) Rating Committee
    • Former Research Fellow, Market Research Department, KFTMA
    • Current Specialist Member and Head of Economic Analysis Center, Law Firm Jium

     
    수행실적
    Major Research and Consulting Projects:
    • Published extensively in top-tier domestic and international journals, including Law and Economics Review, Industrial Organization Studies, Applied Economics, International Review of Administrative Sciences, and Korea Journal of Policy Studies

    Key Research Projects:
    • Market Analysis of the Advertising Industry (Project Lead, commissioned by KFTC)
    • Study on the Scope of Service Delegation under Subcontracting Law Enforcement (Project Lead, commissioned by KFTC)
    • Case Studies on Advanced Economic Analysis in Competition Law Enforcement (Researcher, commissioned by KFTC)
    • Compliance Program (CP) Rating Service (Multiple projects)


    Key Case Analysis Experience:
    Major Economic Analysis Projects:
    • Economic analysis of unfair support between affiliated companies in a conglomerate group (calculation of normal price and support amount) (2024)
    • Economic analysis of unfair support and private benefit activities in a conglomerate group (2022)
    • Economic analysis for the Korean Air-Asiana merger (2022)
    • Economic analysis of Google LLC's abuse of market dominance (2021)
    • Economic analysis for the KT Skylife-Hyundai HCN merger (2021)
    • Economic analysis of Most-Favored-Nation (MFN) behavior by online platform operators (2020)
    • Economic analysis for the Baemin-Yogiyo merger (2020)
    • Economic analysis of collusion on labor costs in the imported car repair market (2017)
    업무사례
    • Fair Trade
      공정위 대리해 대웅제약 제기 시정명령 취소 소송에서 최종 승소 확정 판결
      2024-07-08
    • Supreme Court Reversal and Remand
      미쓰비시전기 상대 시정명령 및 납부명령 취소사건 환송심 승소
      2024-07-08
    • Other Cases
      교량 저작권 침해 청구 소송 승소, 한국저작권위원회 감정결과 완전히 뒤집어
      2024-07-08
    • Legislative and Regulatory Consulting
      환경부, 배기소음기준 강화 정책 저지
      2024-02-29
    • Legislative and Regulatory Consulting
      조선산업 발전을 위한 주요 현안 간담회 컨설팅
      2024-02-27
    • Defamation and Online Reputation Management
      악성 댓글로 경쟁업체 영업 방해한 알집매트 대표이사, 법정구속
      2024-02-26
    • Fair Trade
      하림 소속 계열사 특정기업 부당지원 및 부당이익 제공 관련 행정소송 승소
      2024-02-26
    • Fair Trade
      구글 코리아 운영체제 선탑재 관련 2200억 원대 과징금 부과 관련 행정소송 승소
      2024-02-26
    • Supreme Court Reversal and Remand
      시티은행 입찰담합건 대법원 승소 (파기환송)
      2024-01-31
    • Fair Trade
      대웅제약 21억원대 과징금 부과처분 취소 등 공정위 대리(일부승소)
      2024-01-31
    미디어 속 지음
    • [베스트 로이어]‘OS 골리앗’구글 상대로 완승 거둔 법무법인 지음 구글에 2000억 과징금 부과한 공정위 처분 ‘적법’ 판단 이끌어
      2024-04-04
    • PD수첩 1413회 기업살인과 댓글부대
      2024-04-03
    • ‘OS 골리앗’ 구글 2000억대 과징금 ‘적법’ 판결 이끈 법무법인 지음
      2024-03-11
    • [판결] 미단속 보고서 허위작성 혐의 경찰관들, 무죄 확정
      2023-11-30
    • 공정위 작년 로펌에 238건 소송.자문 의뢰...최다 수임은 '지음'
      2023-10-01
    • “네이버, 스마트스토어 밀어주기 위해 알고리즘 조작”... 공정위 ‘266억 과징금’ 부과 정당 입증한 지음 법률사무소 김종용 기자 조선일보 로펌의 기술
      2023-01-11
    • 1위 공정거래위원회 행정소송 사건 수임 (민간부문) 김진원 기자, 리걸타임즈
      2018-10-17
    지음 소식
    • 김설이 대표 변호사, 공정위 자체규제심의위 위원 위촉
      2024-05-02
    • 불공정 하도급 및 부당내부거래 설명회 개최
      2024-02-26
    • 지음-분당서, 노원서 공무원직장협의회 업무협약 체결
      2023-09-01
    • 지음-KSOI 정책법률자문 업무협약 체결
      2023-09-01